Candice Frazer
Vice President of Marketing, TTI Success Insights
Using Chaos to Your Advantage
From “I Wish” to “I Will”
With a career dedicated to marketing excellence, Candice expertly helps brands create marketing messages that tell stories which engage, inform and impact people while also delivering on measurable business goals.
Operating under the proven premise that “marketing is stories,” Candice expertly helps brands create marketing messages that tell stories which engage, inform and impact people while also delivering on measurable business goals. Developing executable marketing plans based on SMART goals that are aligned to company KPIs and roadmaps, her superpower is organizing chaos. Her knack for observing, organizing and making sense of what appears confusing to others has helped many businesses move their organizations forward.
Candice works well across all levels of the organization, from the executive suite to front-line employees. She motivates and/or influences people to execute specific plans against insights she helps to uncover, achieving unparalleled success.